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Newly-minted Sen. Mark Udall (D-Col.), has scheduled a press call this afternoon to announce his plans to introduce legislation to end the abusive practices of credit card issuers. This isn’t enormous news — as a member of the House, Udall had strongly supported the lower chamber’s version of the Credit Cardholders Bill of Rights, sponsored by Rep. Carolyn Maloney (D-N.Y.), and he has vowed since the election to introduce the same bill in the Senate.

But his push in the Senate is interesting for several reasons.

Until now, most of the efforts to rein in the credit card industry have been limited to the House.